--- title: "NoviHome Blog: Resources & News | home builder" description: home builder | Resources & News for Home Builders and New Home Sales ranging from marketing tips to industry insights. Here to help you sell more homes! --- [![BlueLogoGreyTextHorizontal-1](https://resources.novihome.com/hs-fs/hubfs/BlueLogoGreyTextHorizontal-1.png?width=7964&height=1458&name=BlueLogoGreyTextHorizontal-1.png "BlueLogoGreyTextHorizontal-1")](https://novihome.com) Open main menu Close main menu # NoviHome Blog: Resources & News Select Category analytics feature release home builder home buyer experience home construction marketing mobile app new home sales real estate sales Posts about: ## home builder ![](https://resources.novihome.com/hubfs/Copy%20of%20Copy%20of%20APP%20AINT%20ONE%20(2).png) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [mobile app,](https://resources.novihome.com/tag/mobile-app) [marketing,](https://resources.novihome.com/tag/marketing) [home buyer experience,](https://resources.novihome.com/tag/home-buyer-experience) [analytics,](https://resources.novihome.com/tag/analytics) [feature release](https://resources.novihome.com/tag/feature-release) ### [New Feature Release: NoviHome Listings](https://resources.novihome.com/novihome-listings) Feb 21, 2024, 2:02:12 PM ## Coming Spring 2024 ### The "👍" you've all been waiting for... [Haley Naebig](https://resources.novihome.com/author/haley-naebig) [Read More](https://resources.novihome.com/novihome-listings) ![Image Preview of Novi Analytics](https://resources.novihome.com/hubfs/3-Feb-13-2024-05-58-55-9995-PM.png) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [mobile app,](https://resources.novihome.com/tag/mobile-app) [marketing,](https://resources.novihome.com/tag/marketing) [home buyer experience,](https://resources.novihome.com/tag/home-buyer-experience) [analytics,](https://resources.novihome.com/tag/analytics) [feature release](https://resources.novihome.com/tag/feature-release) ### [New Feature Release: NoviHome Analytics](https://resources.novihome.com/novihome-analytics) Feb 13, 2024, 11:06:15 AM ## An Enhanced Control Center ### Delivering Powerful Insight into Your Buyers & Your App [Haley Naebig](https://resources.novihome.com/author/haley-naebig) [Read More](https://resources.novihome.com/novihome-analytics) ![](https://resources.novihome.com/hubfs/Untitled%20design%20(5).png) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [mobile app,](https://resources.novihome.com/tag/mobile-app) [home buyer experience](https://resources.novihome.com/tag/home-buyer-experience) ### [3 Ways Mobile Apps have Changed the Home Buyer Experience for Home Builders](https://resources.novihome.com/3-ways-mobile-apps-have-changed-the-home-buyer-experience-for-home-builders) Oct 3, 2023, 10:55:55 AM Technology is forever rapidly advancing, allowing people from all over to be more connected than ever before. One of the most significant technological changes within the last three decades (since the first in [1992](https://blog.textedly.com/smartphone-history-when-were-smartphones-invented)) has been the smartphone. With this advancement in technology and communication has come a new possibility: mobile apps in the New Home Sales industry, and the ways home buyers can use their phones and have an elevated [Home Buyer Experience.](https://resources.novihome.com/10-undeniable-reasons-people-hate-building-homes) ![Chase Leavitt](https://app.hubspot.com/settings/avatar/ddb4a8065d20c63af188dd442056532e) [Chase Leavitt](https://resources.novihome.com/author/chase-leavi) [Read More](https://resources.novihome.com/3-ways-mobile-apps-have-changed-the-home-buyer-experience-for-home-builders) ![](https://resources.novihome.com/hubfs/Your%20Feedback%20Matters%20placard%20with%20bokeh%20background.jpeg) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [marketing](https://resources.novihome.com/tag/marketing) ### [The Importance of Customer Reviews in Home Builder Marketing](https://resources.novihome.com/the-importance-of-customer-reviews-in-home-builder-marketing) May 8, 2023, 10:25:13 AM Few things are as frustrating as buying something only to find out it wasn’t what you thought it would be. You’ve probably learned to spend time researching a product, especially if it’s an expensive purchase. You look at pictures, measurements and probably most importantly customer reviews. Customer reviews can be the deciding factor in a purchase, they can sway someone away from buying a cheap product and convince someone to buy an expensive one. This principle applies not only to online shopping but also to home shopping.  [Andreanna Mckee](https://resources.novihome.com/author/andreanna-mckee) [Read More](https://resources.novihome.com/the-importance-of-customer-reviews-in-home-builder-marketing) ![](https://resources.novihome.com/hubfs/Young%20couple%20buying%20new%20home.jpeg) [home builder,](https://resources.novihome.com/tag/home-builder) [marketing](https://resources.novihome.com/tag/marketing) ### [Top Marketing Trends for Home Builders in 2023](https://resources.novihome.com/top-marketing-trends-for-home-builders-in-2023) Apr 18, 2023, 10:00:00 AM Marketing is an essential aspect of any business, and home building is no exception. As the competition in the industry continues to grow, it is crucial for home builders to stay up-to-date with the latest marketing trends to remain relevant and successful. In this blog post, we will discuss the top marketing trends that home builders should consider incorporating into their strategies in 2023. ![Chase Leavitt](https://app.hubspot.com/settings/avatar/ddb4a8065d20c63af188dd442056532e) [Chase Leavitt](https://resources.novihome.com/author/chase-leavi) [Read More](https://resources.novihome.com/top-marketing-trends-for-home-builders-in-2023) ![](https://resources.novihome.com/hubfs/Excited%20couple%20jumping%20after%20buying%20a%20house.jpeg) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [home construction,](https://resources.novihome.com/tag/home-construction) [sales,](https://resources.novihome.com/tag/sales) [home buyer experience](https://resources.novihome.com/tag/home-buyer-experience) ### [5 Real-Life Lessons About Home Buyers](https://resources.novihome.com/5-real-life-lessons-about-home-buyers) Apr 11, 2023, 3:46:00 PM Buying a home can be a stressful and overwhelming experience. But with a little insider knowledge you can help make the experience become a lot smoother for your buyers. Here are 5 real-life lessons about home buyers in 2023.  [Andreanna Mckee](https://resources.novihome.com/author/andreanna-mckee) [Read More](https://resources.novihome.com/5-real-life-lessons-about-home-buyers) ![](https://resources.novihome.com/hubfs/Imported_Blog_Media/webarticle.png) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [home buyer experience](https://resources.novihome.com/tag/home-buyer-experience) ### [How To Keep Home Buyers Emotionally Invested In a Changing Market](https://resources.novihome.com/how-to-keep-home-buyers-emotionally-invested-in-a-changing-market) Feb 16, 2023, 2:25:04 PM Are you keeping your buyers emotionally invested in their homes? [Anja Sutton](https://resources.novihome.com/author/anja-sutton) [Read More](https://resources.novihome.com/how-to-keep-home-buyers-emotionally-invested-in-a-changing-market) ![Home Building Technology](https://resources.novihome.com/hubfs/hand%20choosing%20home%20symbol%20from%20eco%20green%20icons%2c%20gradient%20background.jpeg) [home builder,](https://resources.novihome.com/tag/home-builder) [home construction](https://resources.novihome.com/tag/home-construction) ### [The Role of Technology in Modern Home Building](https://resources.novihome.com/the-role-of-technology-in-modern-home-building) Dec 12, 2022, 9:00:00 AM Technology plays an increasingly important role in modern home building. From design and planning to construction and maintenance, the use of technology is transforming the way homes are built and lived in. ![Chase Leavitt](https://app.hubspot.com/settings/avatar/ddb4a8065d20c63af188dd442056532e) [Chase Leavitt](https://resources.novihome.com/author/chase-leavi) [Read More](https://resources.novihome.com/the-role-of-technology-in-modern-home-building) ![](https://resources.novihome.com/hubfs/Couple%20meeting%20consultant%20for%20financial%20contract.jpeg) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales](https://resources.novihome.com/tag/new-home-sales) ### [Why Lead Conversion Is So Important For Home Builders](https://resources.novihome.com/why-lead-conversion-is-so-important-for-home-builders) Dec 5, 2022, 10:33:55 AM ​​Lead conversion is an important component of any home builder’s success. It’s the process of turning prospective leads into paying customers and it can have a huge effect on your bottom line.  ![Chase Leavitt](https://app.hubspot.com/settings/avatar/ddb4a8065d20c63af188dd442056532e) [Chase Leavitt](https://resources.novihome.com/author/chase-leavi) [Read More](https://resources.novihome.com/why-lead-conversion-is-so-important-for-home-builders) ![](https://resources.novihome.com/hubfs/02%20Novi%20Hero%202.png) [home builder,](https://resources.novihome.com/tag/home-builder) [new home sales,](https://resources.novihome.com/tag/new-home-sales) [home construction,](https://resources.novihome.com/tag/home-construction) [home buyer experience](https://resources.novihome.com/tag/home-buyer-experience) ### [6 Small Changes That’ll Help With Your Home Buyer Experience](https://resources.novihome.com/6-little-changes-thatll-make-a-big-difference-with-your-home-buyer) Nov 9, 2022, 9:38:31 AM An upset customer will tell at least [15](https://blog.milesbrand.com/blog/elevating-the-home-builder-customer-experience) people about their experience! Their story can influence those 15 peoples’ opinions. The sales you are trying to make can be affected if your home buyer’s experience isn’t prioritized. Keeping current buyer’s is as important as searching for new leads. This is because they can either draw in more sales by sharing their experience or they can drive them away.  [Anja Sutton](https://resources.novihome.com/author/anja-sutton) [Read More](https://resources.novihome.com/6-little-changes-thatll-make-a-big-difference-with-your-home-buyer) [1](https://resources.novihome.com/tag/home-builder) [2](https://resources.novihome.com/tag/home-builder/page/2) #### About - [Visit NoviHome.com](https://www.novihome.com/) - [Testimonials](https://youtube.com/playlist?list=PL6mOtbyIPAEIBK5LDEoB2rLQsv1QPuERQ) ## Schedule a Demo Today! Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram