NoviHome Blog: Resources & News

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The Importance of Customer Reviews in Home Builder Marketing

Few things are as frustrating as buying something only to find out it wasn’t what you thought it would be. You’ve probably learned to spend time researching a product, especially if it’s an expensive purchase. You look at pictures, measurements and probably most importantly customer reviews. Customer reviews can be the deciding factor in a purchase, they can sway someone away from buying a cheap product and convince someone to buy an expensive one. This principle applies not only to online shopping but also to home shopping. 

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Top Marketing Trends for Home Builders in 2023

Marketing is an essential aspect of any business, and home building is no exception. As the competition in the industry continues to grow, it is crucial for home builders to stay up-to-date with the latest marketing trends to remain relevant and successful. In this blog post, we will discuss the top marketing trends that home builders should consider incorporating into their strategies in 2023.

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6 Sources for Home Builder Sales & Marketing in a Changing  Market

Unless you were born yesterday, we have all seen how fast and often the economy and housing market can change. These changes dictate how you and your team sell homes to the buyers in that current market. We don’t want you to be stuck worrying and stressing about what you can do and what changes you need to make, so we put together this list of resources (in no particular order) that will help you be as successful as possible, no matter the market.

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